Universal Music Group

Universal Music Group asked Solo Artists to develop a logo design for their new online platform: Tune Out Music. The music platform will feature artists such as Joep Beving, Ólafur Arnalds and Bonobo through Spotify, Facebook and Instagram.

Solo Artists created a logo that really ‘tunes out’, through an increasing opacity in the design. Experimenting with various color systems resulted in an earth-tone colorway that matched the artists their sound.